![]() ![]() It is a considerably successful and somewhat easy way to get backlinks because it is a win-win for all parties. In this case you are offering help to the target user and in turn you get a quality backlink! Does Broken Link-Building Work?īroken link building is a potent way to build high-quality white hat backlinks. This link-building strategy entails searching for dead pages on the internet and then doing an outreach request to the linker to link to a replacement page on your site in place of the 404 pages. This is where broken link building comes in handy as one of the popular link-building approaches where website owners leverage broken pages on the web to earn white hat backlinks. You need to grow those links that add value to your users thus letting Google grow your domain authority. Simply put, it is a strategy where you get more quality links pointing back to your website domain. Link building is still one of the key ranking factors in SERP. ![]()
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